Graduate Certificate in Strategy for Graphic Communication

Degree: Master
University: Universitat Autnoma de Barcelona , Faculty: Communication and Journalism
City: Barcelona , Country: Spain
Discipline: Social Sciences
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  • Start Date of Studies October
  • Language Spanish
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  • Programme Description

    Programme Description

    This Graduate Certificate is part of the Master in Graphic Communication whose courses are described below:

    The Master in Graphic Communication is a programme that integrates the areas of creativity, graphic design, preparation of digital camera-ready artwork and final production (communication, construction and production) of the graphic artwork in print as well as multimedia.

    Conceived as the natural follow up for the Bachelor in Communication or similar, for students who wish to strengthen their profiles in art direction, design, and visual communication production, i.e., to strengthen their profiles as visual communicators.
    The aim is to teach the creation, pre-production and final production processes of any graphic product in depth. Visual communication products generated from graphic design, for advertising, editorial, journalistic or multimedia purposes. The work of the visual communicator does not finish at the creation phase.

    His or her input continues to be required along the entire work process. He or she must make sure to obtain the visual product under the established conditions. To do so, it is necessary to know how to manage the entire process. For good creative work to be successful, it is necessary to convey it efficiently to the final piece and for a reasonable price.

    The content of this programme is usually not taught professionally enough in schools and communication or design departments, so communicators have no option but to learn little by little from experience. With this Master in Graphic Communication, we aim to train students on the fundamental concepts about processes, materials, equipment and budgets, all of which take part in the process of visual communication work.

    Career opportunities

    - Advertising agencies
    - Publishing Companies
    - Design Studios
    - Graphic media
    - Advertisers
    - Press offices


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