This module runs in the first session: June 13 - July 4. There is an increase in the use of online entertainment content in the entertainment industry (for example, YouTube, BBC iPlayer, iTunes etc.). This module investigates why there is an increase of online entertainment content, how online content is changing the business environment of the entertainment industry and how organizations in other industries can use this technology to gain competitive advantage. The module provides a lively and entertaining look at this exciting area.

Target group
Students with an IELTS score of 6.0 or higherMinimum age: 18

Course aim
This module aims to provide a student with:An understanding of the online content provided by the entertainment industry;An understanding about why the entertainment industry is using online content;An understanding of how the entertainment industry monitors and controls its online content;Skills to analyse the benefits and disadvantages of using online content as a communication and distribution channel for the entertainment industry.

Credits info
7.5 ECTS Each Summer School module is worth 15 UK credits. Official Transcripts are provided at the end of the course.

Fee info
GBP 1439: Tuition Fee per session EUR 0: At the time of application, students have the opportunity to select from accommodation at two of the University of Westminster's centrally located Halls of Residence, as well as joining a comprehensive Social Programme including evening events in London, and weekend trips throughout the UK.Prices vary and are available in full detail on our website.

University of Westminster
Address: Cavendish House, 101 New Cavendish Street London
Postal code: W1W 6XH
City: London
Country: United Kingdom
Website: www.westminster.ac.uk/summerschool
E-mail: educationabroad@westminster.ac.uk
Phone: +442079115166