Service Design: Facilitating Innovation with the Means of Service Design
calendar_month 29 Iul 2015, 00:00
This course is a service design seminar geared towards those with a basic level of experience as service designers. Throughout the course participants will strengthen their skills in the development of user-centered service solutions, while taking multi-faceted business processes into account. The course specificallyaddresses the business and %E2%80%98behind the scenes' aspects of service development.This course is a service design class for students with a basic level of experience as service designers. Participants of this course will work in teams on specific tasks and apply advanced service design tools. Students will learn new tools, deepen their knowledge regarding basic service design tools and learn how to bring the service design approach into their organisation. Throughout the course students will deepen their skills in how to design user-centric service solutions taking front- as well as backstage processes into account. The course specifically addresses the business and backstage areas of service development.The idea and its way to implementation will be defined, designed, visualised as well as presented by participants in the class. Innovation concepts will afterwards be evaluated and adapted to refine ideas and prototype concepts. By practicing a set of tools on various challenges and problems participants will gain confidence in applying the learnt tools on a professional level of service design.This course will:Allow you to assess and apply the core concepts of Service Design Thinking to innovation projects.Help you to gain creative confidence and strengthen your skillset.Empower you to work, communicate and facilitate better in a team.Improve your pitching and presenting skills.Teach you how to facilitate service design and bring it into your organisation.Give you the opportunity to interact with experienced Service Designers in Berlin at a dinner event.Among the various service design tools and methods applied are: User research and testing techniques Roles vs. Personas Jobs to be done Service Blueprints Stakeholder-Analysis Customer value map Cultural probes Service business modelingThis is an advanced course. Therefore previous knowledge is a prerequisite. We recommend it to applicants who have either participated in the Basic course or to students who already have a profound understanding of the basic service design toolkit and want to deepen their knowledge.The course targets participants with prior knowledge from these areas: entrepreneurs designers innovation managers and consultants

Course leader
Olga Scupin is a business developer at FuxBlau. She consults companies from the service sector in the field of creative business development. In the past she has worked as a community manager at the start-up Stylemarks which was part of the Telekom incuba

Fee info
EUR 440: Course Fee

Berlin University of the Arts
Address: Berlin Career College, Bundesallee 1-12
Postal code: 10719
City: Berlin
Country: Germany
Phone: +49 30 3185 2087