Students will learn historical and current politics of the EU by preparing reading materials outside of class; engaging in class activities that will include: %E2%80%A2 group presentations, %E2%80%A2 simulations, %E2%80%A2 debates, and %E2%80%A2 interactive class discussions and dialogue. Students
Diverse
Negotiation skills if used appropriately are a powerful tool in the arsenal of each successful manager. The time invested in mastering these skills has an ROI incomparable to any other form of investment. The goal of the course is to practice basic negotiation skills, explain the methods and
Those who are working in the medical professions are often confronted with decision making procedures that go far beyond the mere technological aspects that are involved in the cases under investigation. Doctors and nurses are aware of the fact that their fields of operation are characterised by
Sports are appealing to millions of people throughout the world who enjoy participating in them and/or following them passionately as fans; as a result, sports is a strong global industry. Sports Marketing examines the marketing of sports (to fans and to participants) as well as the marketing of
In the context of highly deregulated and volatile business environment, professional organizations require leadership, strategy, adaptability and coordination on a scale never before imagined. In this regard the major challenge is, %E2%80%9Chow to design a work organization that can quickly adapt
According to UNESCO, %E2%80%9CCreativity contributes to building open, inclusive and pluralistic societies,%E2%80%9D and %E2%80%9Cheritage and creativity lay the foundation for vibrant, innovative and prosperous knowledge societies.%E2%80%9D On an individual level, creativity is hailed as a
The course introduces the concepts of multilevel analysis, whose main aim is to model the relationships between and within groups. Typical situations include individuals clustered into families, schools, firms, geographical areas. The first module of the course focuses on the two-level linear model
Structural equation modeling (SEM) has become one of the most widely used techniques for analyzing longitudinal data in the social sciences. The advantage of using SEM (compared to traditional approaches) is that we can exploit the full power of SEM in the longitudinal setting: we can use a
Integrated within the Summer School Lisbon 2015 project, this programme exposes students to selected topics in consumer behaviour and the methodologies used in their research.Ever wondered if subliminal messaging is possible? Can people be influenced outside of their conscious awareness? How well
This programme aims to explore the brand management and marketing communications fundamentals with a strong practical focus. The programme backs up the theory with an extensive scrutiny of contemporary cases, across a variety of sectors and geographies. Course leader Programme Director Professor