The amount of information we encounter on a daily basis is exponentially increasing. On the flip side of that, attention spans are actually shrinking; we are all on the verge of an information overload. It's harder than ever to get your audience's attention - let alone keep it. This is why paying proper attention to how you engage your customers with your brand, product, or service is more important than ever before.
Period
29-07-2013 - 02-08-2013 (1 weeks)
Target group
Individuals at any stage in their career in any sector who want to learn more about how to engage and retain a target audience and apply it to their situation.
Course aim
This course will introduce participants to professional techniques used to increase engagement in a target audience. These techniques will help participants by providing them with a strategy for thinking about audience/ customer engagement and assist them in creating a planning to help them implement it in their own situation.
Credits
1.5 ECTS credits
Course fee
EUR 650: Housing not included
EUR 825: Housing included
Course leader
Melinda Jacobs
Scholarships
Scholarship might be available under request
La Salle
Address: P. J. Oudweg 1
Postal code: 1314CH
City: Almere
Country: Netherlands
Website: http://www.summerschoolalmere.nl
E-mail: info@beslasalle.nl
Phone: (+31) 367 670 550
Customer Engagement Techniques: the Gaming Approach
label
Diverse
calendar_month
2013-04-29, 00:00
autorenew
2025-09-29, 17:01
history_edu
Diana Ignat
