Experience design: How to design valuable experiences using your right brain skills

label Diverse autorenew 2025-09-29, 17:01 history_edu Silviu Marinescu
n this course you will learn to strategically design an impactful experience with long-term value. The concept of experience thinking is introduced. You will study creativity theory and motivation theory and learn to make use of expertise from the arts domain (aesthetics, game design, theatre making processes). Doing so, you develop the necessary tools for a starting experience designer. You are going to make full use of your creativity and learn to develop and experiment with your concepting talents (story, empathy, meaning, design, symphony, play).

Period
14-07-2014 - 18-07-2014 (1 weeks)

Target group
Students from all disciplines who want to discover a new dimension of their profession, e.g. management students, students in humanities, art students.

Course aim
Students will train their Right Brain skills in order to design and manage business, social or cultural experiences. They get knowledge and tools which enable them to strategically design concepts which are unique and meaningful.

Credits
1.5 ECTS credits

Course fee
EUR 0[Convert to USD] 1050 - Course + course materials + housing

Course leader
Cor Noltee

Utrecht University
Address: PO BOX 80148
Postal code: 3508 TC
City: Utrecht
Country: Netherlands
Website: http://www.utrechtsummerschool.nl
E-mail: summerschool@uu.nl
Phone: 0031302534400