This module includes two courses: Creativity, Innovation, Entrepreneurship in New Product Development; and International Marketing of High Technology Products and Innovations.
Period
15-07-2013 - 28-07-2013 (2 weeks)
Target group
Final year Bachelor's and Master's students of business administratiaon from all over the world.
Course aim
The aim is to understand important elements of marketing strategy related to product management.
Credits
6.0 ECTS credits
Course fee
EUR 495: For students from partner universities: tuition EUR 495 + accommodation EUR 250 for 1-2 weeks or EUR 300 for 3-4 weeks.For students from non-partner universities: tuition EUR 695 + accommodation EUR 250 for 1-2 weeks or EUR 300 for 3-4 weeks.
Course leader
Contact person of the LUT Summer School: Mrs. Veronika Kojo, summerschool@lut.fi.
Lappeenranta University of Technology
Address: Skinnarilankatu 34
Postal code: 53850
City: Lappeenranta
Country: Finland
Website: www.lut.fi/summerschool
E-mail: summerschool@lut.fi
Phone: +358405786748
Marketing in a High Technology Context
label
Diverse
calendar_month
2013-01-21, 00:00
autorenew
2025-09-29, 17:00
history_edu
Silviu Marinescu
