The Services Blueprinting course introduces you to a powerful tool to visualize service processes of companies. Next to giving you an insight into the theory, we'd like you to experience services from a customer's perspective! With the help of a real-life example, we'll analyze a service and discover points of improvements. Finally, you'll create new innovations and integrate them into your overall Service Blueprint.
Period
06-08-2012 - 17-08-2012 (2 weeks)
Target group
Bachelor and master students of all disciplines.
Course aim
The Services Blueprinting course introduces you to a powerful tool to visualize service processes of companies.
Credits
4.0 ECTS credits
Course fee
EUR 600: Course + course materials
EUR 700: Course + course materials + social programme
Course leader
Linda Lichel, Service Science Factory
Scholarships
Not available.
Maastricht University + Maastricht School of Management Student Service Centre
Address: Bonnefantenstraat 2 P.O. Box 616
Postal code: 6211 KL Maastricht
City: Maastricht
Country: Netherlands
Website: www.maastrichtuniversity.nl/summerschool
E-mail: summerschool@maastrichtuniversity.nl
Phone: +31433885295
Services Blueprinting
