Introduction: definitions and concepts, cultural and heritage tourism, cultural and sport services and events and tourism sector, historical development and trends in the market. Different types of cultural and sport tourists, visitors vs. travelers, recreation, business and leisure.
Period
27-07-2012 - 02-08-2012 (1 weeks)
Target group
Students that want to learn tourism marketing from any other background.
Course aim
To teach basic principles on tourism marketing
Credits
0.0 ECTS credits
Course fee
EUR 150: Participation without Accommodation
Fee (courses only): 150 euros
EUR 400: Participation with 3* Hotel Accommodation plus Meals
Fee: 400 euros
For more info check http://tourismsummerschool.org/index.php?option=com_content&view=article&id=54&Itemid=62
Course leader
Dr. Georgia Zouni, University of Piraeus
Piraeus University Tourism
Address: 39 Praxitelous & Kondili Str Ancient Olympia - Ilia -Greece
Postal code: 27065
City: Olympia
Country: Greece
Website: www.tourismsummerschool.org
E-mail: info@tourismsummerschool.org
Phone: +306972192892
Tourism Marketing
label
Diverse
calendar_month
2012-05-21, 00:00
autorenew
2025-09-29, 17:00
history_edu
Silviu Marinescu