This course seeks to introduce the marketing function in spa business, by exploring the consumer behavior and future trends in spa industry and the implications they have on marketing strategy. Issues involve defining and relating segmentation, targeting, positioning and spa service development
Regression analysis is an essential part of the toolkit of empirical economists. The aim of this intensive course is to provide an introduction to the linear regression model. The course is in particular useful for students who lack sufficient basic knowledge of statistic and/or regression
The students increase their innovation competencies. They understand why innovations are needed in society and in different occupations and organizations. They are active and innovative team members and understand how to lead innovative teams. Period 13-08-2012 - 24-08-2012 (2 weeks) Target group
The course is suitable for students interested about evidence based practice, research and on how to implement research into practice. The focus of the course is on the health care field but suits well also students in other fields.The specific content of the course:- Definition of evidence based
The world changes and we need to redevelop what is made, how it is made, where to sell, how to distribute, all while taking into consideration the consequences for the world around us. Some entrepreneurial people start their own business, but we also need people who seek opportunities for
If you ask an entrepreneur what skills or knowledge have to be developed in their company, most entrepreneurs will answer "marketing". However most marketing courses focus on the larger firms and the marketing strategies seem not to be applicable to smaller entrepreneurial firms with
Welcome to e.media 2012, the third International Summer School on Media Informatics and Computer Graphics. It will be held in Friedberg, Germany, a historical town located in a beautiful area, about 30 minutes outside of the international city of Frankfurt and organized by the THM Technische
On this course students shall have basic knowledge about psychosocial crises in order to recognize crises, to help health care workers to support in crises situations. Student shall learn main signs of traumatic crises, grief reactions, dissociation, acute stress reaction and post-traumatic stress
This course's main theme is the Chemical Safety Assessment as required under REACH. The backbone of the course is the regulatory background of REACH and the risk assessment chain from emission and distribution of chemicals to exposure of man and ecosystems and finally, in the risk characterization,
Building on the 'Introduction to Global Health' course, participants are introduced to major public health challenges in lower- and middle-income countries. The course provides an introduction to the aetiology, epidemiology, risk factors and public health importance of selected chronic
